Majority of households nationwide still turned to ABS-CBN for their dose of relevant news stories and inspiring shows in July, leading the network to hit an average audience share of 45%, or 13 points higher than GMA’s 32%, according to data from Kantar Media.
“Probinsyano,” “Idol” top weekday and weekend programming
Majority of households nationwide still turned to ABS-CBN for their dose of relevant news stories and inspiring shows in July, leading the network to hit an average audience share of 45%, or 13 points higher than GMA’s 32%, according to data from Kantar Media.
Like in previous months, “FPJ’s Ang Probinsyano” (37.6%) remained as the top program Filipinos enjoy nationwide, followed by the action-drama, “The General’s Daughter” (31.3%).
“Search for the Idol Philippines” (30.1%) ended its first season with a bang as it kept its throne as the choice program of Filipinos on weekends, while “TV Patrol” (28.5%) retained its title as the most watched weekday newscast nationwide.
The moving life stories in “Maalaala Mo Kaya” (24.8%) made the drama anthology a favorite among viewers every weekend, while “Kadenang Ginto” (24.1%) continues to strike gold in nationwide ratings for delivering intensely entertaining episodes to viewers.
Rounding out the top ten are “Hiwaga ng Kambat” (23.6%) and “Home Sweetie Home: Extra Sweet” (21.6%).
Meanwhile, ABS-CBN also won all time blocks in July, particularly in primetime and in the afternoon. During primetime, it recorded 47%, compared to GMA’s 31%. The Kapamilya network also registered 47% in the afternoon block (3 PM to 6PM), beating GMA’s 33%.
Likewise, ABS-CBN also ruled the morning block (6 AM to 12 NN) with an average audience share of 39%, versus GMA’s 30% and the noontime block (12 NN to 3 PM) with 44%, beating GMA’s 34%.
Meanwhile, the Kapamilya network won in both urban and rural homes, particularly in Metro Manila where it registered an average audience share of 41% versus GMA’s 26%; in Mega Manila where it got 36%, versus GMA’s 32%; in Total Luzon where it recorded 40%, compared to GMA’s 34%; in Total Visayas as it garnered 53%, beating GMA’s 25%; and in Total Mindanao where it got 52%, while GMA only recorded 29%.
Multinational audience measurement provider Kantar Media uses a nationwide panel size of 2,610 urban and rural homes that represent 100% of the total Philippine TV viewing population.
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TABLE 1. TOTAL DAY NATIONAL TV VIEWERSHIP (URBAN AND RURAL) IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
45 |
| 2 |
GMA |
32 |
| 3 |
TV5 |
3 |
| Source: Kantar Media |
TABLE 2. NATIONAL PRIMETIME (6 PM-12 MN) TV VIEWERSHIP (URBAN AND RURAL) IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
47 |
| 2 |
GMA |
31 |
| 3 |
TV5 |
5 |
| Source: Kantar Media |
TABLE 3. NATIONAL MORNING (6 AM-12 NN) TV VIEWERSHIP (URBAN AND RURAL) IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
|
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
|
39 |
| 2 |
GMA |
|
30 |
| 3 |
TV5 |
|
2 |
| |
Source: Kantar Media |
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TABLE 4. NATIONAL NOONTIME (12 NN-3 PM) TV VIEWERSHIP (URBAN AND RURAL) IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
44 |
| 2 |
GMA |
34 |
| 3 |
TV5 |
3 |
| Source: Kantar Media |
TABLE 5. NATIONAL AFTERNOON (3 PM-6 PM) TV VIEWERSHIP (URBAN AND RURAL) IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
47 |
| 2 |
GMA |
33 |
| 3 |
TV5 |
3 |
| Source: Kantar Media |
TABLE 6. TOTAL DAY LUZON TV VIEWERSHIP (URBAN AND RURAL) IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
40 |
| 2 |
GMA |
34 |
| 3 |
TV5 |
3 |
| Source: Kantar Media |
TABLE 7. TOTAL DAY VISAYAS TV VIEWERSHIP (URBAN AND RURAL) IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
53 |
| 2 |
GMA |
25 |
| 3 |
TV5 |
4 |
| Source: Kantar Media |
TABLE 8. TOTAL DAY MINDANAO TV VIEWERSHIP (URBAN AND RURAL) IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
52 |
| 2 |
GMA |
29 |
| 3 |
TV5 |
3 |
| Source: Kantar Media |
TABLE 9. TOTAL DAY METRO MANILA TV VIEWERSHIP IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
41 |
| 2 |
GMA |
26 |
| 3 |
TV5 |
3 |
| Source: Kantar Media |
TABLE 10. TOTAL DAY MEGA MANILA TV VIEWERSHIP IN JULY 2019 BY HOUSEHOLDS
| RANK |
TV NETWORK |
AUDIENCE SHARE IN % |
| 1 |
ABS-CBN |
36 |
| 2 |
GMA |
32 |
| 3 |
TV5 |
3 |
| Source: Kantar Media |
TABLE 11. TOP 10 MOST WATCHED REGULARLY AIRING PROGRAMS IN JULY 2019 IN NATIONAL URBAN AND RURAL HOMES (EXCLUDING SPECIALS)
| Rank |
Channel |
Title |
Rating in % |
| 1 |
ABS-CBN |
FPJ'S ANG PROBINSYANO |
37.6% |
| 2 |
ABS-CBN |
THE GENERAL’S DAUGHTER |
31.3% |
| 3 |
ABS-CBN |
SEARCH FOR THE IDOL PHILIPPINES |
30.1% |
| 4 |
ABS-CBN |
TV PATROL |
28.5% |
| 5 |
GMA |
KAPUSO MO, JESSICA SOHO |
25.5% |
| 6 |
ABS-CBN |
MAALAALA MO KAYA |
24.8% |
| 7 |
ABS-CBN |
KADENANG GINTO |
24.1% |
| 8 |
ABS-CBN |
HIWAGA NG KAMBAT |
23.6% |
| 9 |
ABS-CBN |
HOME SWEETIE HOME: EXTRA SWEET |
21.6% |
| 10 |
GMA |
24 ORAS |
20.7% |